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#PR – Ask the experts
I have run a series called meet the media on this blog for a number of years and have had the fortune of being able to discuss the relationship between PR and the media with some high profile and...
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#PR – Ask the experts: Paco Underhill, CEO of Envirosell and author of Why we...
Today I am launching my new range of interviews – #PR: Ask the experts – that I hope will be insightful and interesting to PR professionals. I have approached respected individuals from our industry as...
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3 PR predictions for 2013
At this time of year I usual approach my clients and suggest they pull out their crystal balls and make some predictions about the industry for the forthcoming year as this is always a popular topic...
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Why a crisis becomes a scandal? And why does football get it wrong time and...
If you have seen my avatar you will know that I don’t just write a PR blog. I am a football fan. There I said it. I love watching, reading and talking about the beautiful game but most importantly I...
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Happy New Year – 2013 the year of the snake
Farewell 2012 and please let me take this opportunity to wish all my family, friends, colleagues and follow communication professionals a happy New Year. Here’s to an enjoyable and prosperous 2013 for...
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The top 10 UK PR blogs
I received a nice surprise this afternoon when I saw that this blog was listed at number seven (my lucky number) in the UK’s top ten PR blogs according to Cision. According to the blog post that...
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Paul Stallard is running the 2013 London Marathon – and looking for sponsorship
Back in March 2012 I was kidding myself that I could still play five a side football with my colleagues at Berkeley PR, and in the process, managed to fracture my leg and rupture my cruciate ligament....
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#PR – Ask the experts: David Meerman Scott, author of the new rules of PR and...
Last month I was privileged to have the opportunity to speak with one of my PR heroes David Meerman Scott as part of my #PR – Ask the experts series. I greatly admire his work and was delighted when he...
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Shouting about coverage on Vine
I like Vine. I like the concept and in particular, I like how fun it is and simple to use. I believe Vine will do the same for video case studies that Twitter did for blogs. How can you tell a story in...
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Why do PR people like running so much?
I am busy training for the London marathon and while I was getting some more miles under my belt last night I started thinking about how many PR people I know who run in their spare time. Is it...
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PR recruitment: Are you a Rooney or a Woodgate?
At Berkeley PR we have hired a string of senior new staff over the past few months. I often feel that this is a bit like when a football team spends big on a new star striker. Regardless of what you...
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10 points that form the foundation of @BerkeleyPR culture
The representation of what a PR agency stands for, how it behaves and how it views the world is incredibly important. I am a firm believer that agencies with strong and positive cultures are more...
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Unity and clarity
Unity and clarity – I like this. It is how I strive to work and one of the key targets for my leadership style. As MD of Berkeley PR a big part of my role is agreeing the financial targets for the year...
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@PRCA_UK Awards 2014 – just call me the judge!
I am delighted to have been asked to become a judge for the forthcoming PRCA awards. Being passionate about our industry, it will be great to be part of the process that celebrates the brilliant work...
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Writing tips from Stephen King and Paulo Coehlo
I just found this cool blog post with writing tips from some well-known faces. I wanted to share it as I particularly like the following two but the others are also worth a read. Stephen King: Writing...
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What do you think of the new @berkeleypr website?
A fear most PR consultants have is that their client will utter the following words ‘we have a new website. Can you write a press release?’ I actually just shuddered as I wrote that.. So I’m not...
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Delighted to be one of the #PRWeekJudges this year
It is award season and I am delighted this year to have been invited to join the judging panel for the PRWeek Awards 2014. I am proud of the work our industry does and to have any input into rewarding...
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PR Week 2014 Shortlist – my experience as a judge
This week PR Week announced their shortlist for the 2014 awards, which I am delighted to say Berkeley PR has been listed in the best technology category. The previous week I had been involved in...
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Want to work for Berkeley PR? We drink a lot of coffee and are bloody...
Yesterday Berkeley PR got confirmation that it has been named as a finalist in the Thames Valley Business awards for the best place to work category. Yay us. But it is also good timing as we are...
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Crisis Comms by Branson
On Saturday morning while relaxing in Cornwall I bought a paper and sat down to read it with a coffee. Like most people I was saddened to see on the front cover of The Times the story about the Virgin...
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